Featured Events

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Perfect Amenities For Perfect Events

Beyond the meetings, it’s the details that make your event unforgettable.

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Free Parking

Our parking is always free unless stated otherwise.

Hospitality District

The Florence Center is located in the heart of the Hospitality District. There are over 20…

New Signage

We have installed 16 brand new digital signs inside the convention center.

The Florence Center is at the center of what’s happening.

The Florence Center is the hub for live entertainment, attractions, exhibitions, social gatherings, and events for the Pee Dee Region. We are conveniently located at the intersection of 1-95 and 1-20 in beautiful South Carolina, the Florence Center is the Heart of Florence's Hospitality District. There is a wide variety of dining options ranging from our top-notch local cuisine to national franchises to satisfy your taste buds, as well as over 3,000 hotel rooms all within walking distance to the Center. We are truly at the center of what’s happening.

Visit Florence

Florence, SC is conveniently located off of I-95 and is situated halfway between New York and Miami. Florence offers a unique experience while you’re welcomed into a town of global reach with a southern touch. The hospitality district features convenience and national brands while our award-winning downtown district shows the true charm of the area. Florence is a town unlike any other and after one visit you will see why it’s named the “Magic City.”

Our Spaces

Grand Ballroom

The beautiful Grand Ballroom can accommodate nearly any type of event. The elegant décor invites receptions, banquets and galas to an attractive setting, yet the spacious location with 20’ ceiling doubles as a theater hall and tradeshow site.

Junior Ballroom

The Junior Ballroom is one of the newest additions to the Florence Center. Completed in early 2018, the Junior Ballroom can be used as a large open room or can be divided into a combination of several separate spaces to better serve your event. It is…

Mirrored Ballroom

Our Mirrored Ballroom is able to accommodate any event from small meetings to intimate weddings. This room can open up to be one big room or close off to be 3 smaller rooms. This room is truly unique because it has 8 columns that are made of mirrors…

Meeting Rooms

Our meeting rooms are smaller in size but not in quality. These rooms offer a comfortable meeting area which will give your event a relaxed and productive environment., Plus after the update in 2018 these state-of-the-art spaces offer you multiple…

Courtyard

The Florence Center now offers an outdoor Courtyard area for your events. This space allows your guests to still have access to the Center amenities while also enjoying the beauty of the outdoors. The Courtyard is 6,000 sq. ft. and is a unique option…

Partners

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